The press release doesn't make it entirely clear that TII (song) will be released as a physical single, it could mean that the song will premiere (online, radio, etc) on Oct. 12th and only be available as part of the album. Though, personally, I hope for a single so MJ can have a 21st Century #1.
It DOES say it will be released as a single:
On October 12th, the first new Michael Jackson song to emerge since the world mourned the loss of this musical icon will be released – a brand new single entitled "This Is It."
Also another point to consider, Alexandra Burke and Robbie Williams both have singles being released for sale on October 12th!
I hope Sony don't mean the single will be released to buy on 12th October. If they do, then Mike has no chance at getting No.1. It might scrape top 5 but with such short notice, no advertising (so far), no music video (they haven't mentioned one yet), any no airplay (so far) it won't get the top spot. No way.
I hope Sony mean it will be released to radio on the 12th with a sales release to follow (if this is what they mean why haven't they given us a sales date??)
BUT judging from Sony's apparent disregard for the fans and Michael Jackson, and their lack of common sense it wouldn't surprise me at all if they
sabotaged any singles success this song could have by releasing it at such short notice (less than 3 weeks!) and in competition with 2 other massive singles that are already gaining lots of airplay.
Just a thought. If Mike rehearsed the single during rehearsals - I heard he did - the music video could contain clips of the rehearsal and promote the theatrical release.
Come on Sony, prove you're not all muppets and give us some clear details!!