williamorange1
Proud Member
- Joined
- Jul 25, 2011
- Messages
- 783
- Points
- 0
Disappointing $20.1M Global Bow For Michael Jackson's 'This Is It';
Just $20+M Weekend, $-50M Five-Day
By Nikki Finke
Thursday October 29, 2009 @ 10:30am
THURSDAY 10:30 AM: Sony just announced that Michael Jackson’s This Is It opened Wednesday all around the world in 99 countries with a 1-day gross of $20.1 million. The press release called it "an extraordinary start" but, immediately, Hollywood considered that number disappointing after all the pre-sales hype surrounding the concert footage and its 2-week limited run. The film opened to a paltry $7.4 million domestic even including Tuesday's $2.2M late night showings. That's almost 50% less than the $17M Sony hoped for, and 39% less than the $12M Hollywood expected. "This is not promising," a rival studio exec just told me even though Sony Pictures paid $60M to concert promoter AEG for the rehearsal footage. But a Sony spokesman challenges that: "We took in 1/3 of what the film cost on the first day, and that is a disappointment? For whom?" Even overseas, where Michael Jackson is considered more popular than here, its solid but not spectacular debut was $12.7 million internationally. (Foreign numbers included UK $1.9M, France $1.3M, Japan $1.1M, Germany $1.0M, China $730K, Sweden $490K, Holland $390K, Mexico $370K, Brazil $350K, and Australia $330K. The film opens in 10 additional territories today.)
The studio is trying to put the best face on the opening, claiming the worldwide launch featured "very strong performance" across North America, Europe, Latin America and Asia, and "represents an amazing beginning for the film and a reaffirmation of the global appeal of Michael Jackson". Uh, no. In North America, This Is It took in the highest gross ever for a Wednesday in October, which is a rather minor record. "The studio expects strong word of mouth and impressive critical acclaim to continue to drive ticket sales," a Sony spokesman said. There was some good news for the studio: the movie received an “A” Cinemascore across the board.
http://www.deadline.com/hollywood/
Just $20+M Weekend, $-50M Five-Day
By Nikki Finke
Thursday October 29, 2009 @ 10:30am
THURSDAY 10:30 AM: Sony just announced that Michael Jackson’s This Is It opened Wednesday all around the world in 99 countries with a 1-day gross of $20.1 million. The press release called it "an extraordinary start" but, immediately, Hollywood considered that number disappointing after all the pre-sales hype surrounding the concert footage and its 2-week limited run. The film opened to a paltry $7.4 million domestic even including Tuesday's $2.2M late night showings. That's almost 50% less than the $17M Sony hoped for, and 39% less than the $12M Hollywood expected. "This is not promising," a rival studio exec just told me even though Sony Pictures paid $60M to concert promoter AEG for the rehearsal footage. But a Sony spokesman challenges that: "We took in 1/3 of what the film cost on the first day, and that is a disappointment? For whom?" Even overseas, where Michael Jackson is considered more popular than here, its solid but not spectacular debut was $12.7 million internationally. (Foreign numbers included UK $1.9M, France $1.3M, Japan $1.1M, Germany $1.0M, China $730K, Sweden $490K, Holland $390K, Mexico $370K, Brazil $350K, and Australia $330K. The film opens in 10 additional territories today.)
The studio is trying to put the best face on the opening, claiming the worldwide launch featured "very strong performance" across North America, Europe, Latin America and Asia, and "represents an amazing beginning for the film and a reaffirmation of the global appeal of Michael Jackson". Uh, no. In North America, This Is It took in the highest gross ever for a Wednesday in October, which is a rather minor record. "The studio expects strong word of mouth and impressive critical acclaim to continue to drive ticket sales," a Sony spokesman said. There was some good news for the studio: the movie received an “A” Cinemascore across the board.
http://www.deadline.com/hollywood/
And what messed is this is actually awesome numbers but maybe its the way the article is worded especially the crap from the rival exec....I need a cheering up.
