its just there was nothing there which fit the story of the song except for the Jeep Commercial.
This has been a very interesting topic and division among the fan community at far as I can see.
Some people (including me) mentioned how the song lyrics in this instance can be used to tell a story.. Jeep, flat tire, woman appearing in the fog, beautiful city,kids playing and so on.
However some other people pointed out that although other MJ songs also had stories in them they weren't presented literally in all the videos. For example in Billie Jean we don't see MJ meeting with that beauty queen or the woman showing him a picture of a baby crying with eyes like his. Similarly while Smooth criminal tells the story of poor Annie but the video is dancing in a club.
and yes there were some other MJ short films that the video showed a lot better fit with the lyrics such as thriller etc.
So is there a CORRECT formula for the best video? Probably not. Depending on how you approach to stuff you can make an argument for either alternative. So it would come to personal taste I would think.
Now I did say that personally I would have loved to see a script with actors that are almost literally acting the lyrics as my most wanted video option. I was also okay with animation (not hologram) and unseen footage. So while this is not my top choice, the unseen footage makes it get a star or two. This also gets a star because it does a whole better job of incorporating MJ into the video. For example most of the other videos involved a mix of MJ from videos and people doing MJ dances in MJ related clothing - hence made it look like a tribute video. Here we don't have that - and that's good. Man and the woman aren't in MJ clothing, they aren't doing MJ dances. The first half especially looks nicely incorporated together. MJ is in the dessert, they are in the dessert, clothing colors etc match. Second part - the part with the effects and such- I guess is to give the dance feeling. as far as the story line goes it's not literal but there are some elements that match such as (yes obviously) the jeep, the woman, fog (at one point), kissing/hugging, happiness.
At the end of the day it's all about personal taste. I wouldn't compare this to short films MJ released in his life time well because he's gone and no one could do what he would have done. I would only evaluate this as a posthumous video and compare it to other posthumous videos and by that standard I would say that this is the best posthumous video for me.
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edited to add:
The unreleased behind the mask is the most creative given how they used masks to incorporate MJ into the video. However regardless of its creativity, it's just people dancing in a club.
Hollywood tonight does a good job of telling a story line which is somewhat close to the song lyrics, it turns to a tribute the moment she's dressed in a female version of a Billie Jean outfit and does MJ dances.
all of the rest of the videos are simply tribute videos. Don't get me wrong, They are warm and cute and filled with love but still a tribute.
